IAMJOY
Lifestyle & design · Hongdae & Mapo
Thin rings and colourful claw clips offer small ways to change an outfit, while the clothing floors lean towards simple and monochrome looks. Start with a shared accessory souvenir or a bright hair detail, then explore further if understated everyday styling is your taste.
What vloggers filmed
Good to know
Why visit
- IAMJOY is a Hongdae browsing stop for accessories and simple clothing you can mix into outfits during your trip. Its useful range runs from small rings and colourful hair clips to bags and clothes across basement, ground and second-floor areas.Naver Blog
Small accessories first
- In a 26 February 2025 post, 길치여행가 주희 described buying a five-piece set of thin rings for ₩15,000 and earrings for ₩5,000. She and her niece also chose matching rings. Those are past purchases rather than current prices, but they show why this can suit a small shared souvenir or an outfit detail without needing to buy a whole look.Naver Blog
Match your style to a floor
- Her visit found colourful claw clips, hairpins and clip-on earrings alongside keyrings. Upstairs, she described simple, mostly unbranded clothing and bags; the basement leaned toward black-and-white clothing, with hats, shoes, socks and belts. Start with hair accessories if you want colour, or explore the clothing floors if you prefer an understated or monochrome outfit.Naver Blog
How the shop feels
- The same writer found the displays easy to browse and noticed many international customers. A separate June 2025 post by ゆぴ also singled out IAMJOY’s selection of accessories and bags on Wausan-ro 27-gil. Allow time to compare pieces across the different floors.Naver Blog+1
Check the piece, not a general claim
- Before choosing earrings or rings, check the individual material label and fit. The visitor described her purchases as silver; check each piece separately if you have sensitivities. The shop is at 40 Wausan-ro 27-gil. Ask at the counter about tax-refund eligibility.Naver Blog
