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Ader Error

31 Dosan-daero 11-gil, Gangnam District, Seoul, South Korea

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Good to know

Signature menu

  • The second floor carries collaborative capsule collections alongside accessories such as jewelry, bags, caps, and socks.google
  • The third floor features seasonal unisex apparel collections, archival lines, and system wear arranged alongside concept fitting rooms.google+1
  • The fourth floor includes Tongue Planet café, known for serving tongue- and emoji-shaped pastries, espresso, and signature drinks.tnnews+1
  • Exit areas offer lifestyle objects, tableware, and store-exclusive garments for purchase.google

What visitors say

  • Visitors note that clothing fits are often heavily oversized, boxy, and experimental, which may challenge casual styling preferences.google
  • Shoppers appreciate the free admission to an exhibition-grade retail space that offers museum-style installations.google+1
  • Guests frequently highlight the venue as a very photogenic space where photography is permitted across floors.google+1

The space

  • The multi-floor interior leads guests past industrial brickwork, raw stone, moving mechanical furniture, and ambient soundscapes.google+2
  • A stained-glass stairwell refracts colored daylight onto concrete steps, leading toward the upper showroom floors.google+2
  • Fitting rooms are built as immersive conceptual spaces, including a train carriage compartment and a karaoke-themed booth.google+1
  • The sixth-floor rooftop terrace provides an open-air rest area with colored glass and views of the surrounding Garosu-gil area.google+1

Before you go

  • Tax refunds are offered on-site for visiting international tourists.google
  • Weekend afternoons and collaboration release dates often create lines outside and crowded, narrow indoor passageways.google+1
  • The building provides an elevator to assist with movement across its multiple levels.seouldanurim+1
  • No parking is available at the store, so visitors should plan to arrive via public transit or nearby paid garages.google+1

In vlogs